3 Ways Every Speaking and Coaching Business Must Use Email
This video is from a quick training Kantis did for our private speaking clients, and felt it would be great for you to implement as well.
We have open enrollment for our Game Changers Speaking program, and if you think you would be a great fit for the program, here are the details about ETA Game Changers.
Click here: http://etagamechangers.com/
You’ve probably heard that email marketing is dying, or even already dead, more than a few times.
Don’t believe it. I want to share a few statistics and then show you a video explaining why you must ramp up the use of email in your speaking and coaching business. https://youtu.be/af0yye-WjUU
1. With a potential return on investment of up to 4400%, email marketing remains the best way to attract and retain customers.
2. Worldwide, we send 102.6 trillion emails every year, and the numbers keep going up; with 126.7 trillion expected to be sent by 2022. The average email subscriber receives 13 emails a day.
3. 99% of people check email every day. Some of us check our email as much as 20 times a day. With the rise of mobile use, checking email is super easy.
4. The engagement rate for Social media's Big 3 (FB, IG, Twitter) isn’t even 0.6%... where as 85% of the people received the emails you send, with an average open rate of 22.86% and even its click-through rate of 3.71%.
With all this being said....emails reach most of the people they’re intended for, so email marketing remains an essential part of your marketing strategy...and you should send them.
Watch this video and hear the 3 types of emails you should be sending to grow your business. https://youtu.be/af0yye-WjUU